Objective 1: Recently just changed ownership, Audi Thailand has the desire take brand up another level.

Objective 2: Create a sporty smell that represent Audi


In the past decade, Audi has won several awards for car designs and their innovation. And recently Audi Thailand has gone through a change of ownership which saw them open 2 new Showrooms. Audi has always been linked to Le Mans and Rally race, therefore the smell we created for them is very sporty and masculine to represent the Racing DNA.

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